Bizarre Reasons Customers May Not Like You
Whether fair or not, we are often judged on first impressions. This harsh reality is nowhere better seen than in today’ s ultrafast business world where customers size you up in a nano-second based on your personal image.
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Since their impression of you will determine whether or not they want to do business with you, the impact on your career and on your organization’ s bottom line can be staggering.
Since it’ s often awkward to confront employees on these sensitive issues, you need some ammunition to make the task easier. Here are some image-related reasons that customers may not like you or your employees. Incidentally, customers will never tell you these reasons to your face— they’ ll simply conduct business elsewhere.
You Look Different Than Expected
Customers prefer conducting business with individuals who meet their visual expectations. So if you want to keep customers, dress in a manner that customers expect. A plumber dressed in an Armani suite makes the client uncomfortable. An alderman in khaki shorts would shock the council members of city hall. A waitress with too much makeup, sporting tattoos and body piercing would