Agency Sales March 2019 | Page 14

That rep continued,“ This is a huge consideration for me. I wouldn’ t be doing my job if I didn’ t regularly cover the features and benefits of the product lines I represent. Likewise with someone from the manufacturer’ s home office, when I bring them into a sales call and they provide input they’ ve learned by traveling with reps nationwide, that’ s huge value point for both of us.”
MANA welcomes your comments on this article. Write to us at mana @ manaonline. org.
Jack Foster
Jack Foster, president of Foster Communications, Fairfield, Connecticut, has been the editor of Agency Sales magazine for the past 23 years. Over the course of a more than 53-year career in journalism he has covered the communications’ spectrum from public relations to education, daily newspapers and trade publications. In addition to his work with MANA, he also has served as the editor of TED Magazine( NAED’ s monthly publication), Electrical Advocate magazine, provided editorial services to NEMRA and MRERF as well as contributing to numerous publications including Electrical Wholesaling magazine and Electrical Marketing newsletter.